Hurst Group is one of the UK’s leading independent media groups.
Our group consists of three companies: Hurst Media Company (HMC), Hurst Media Agency (HMA) and Hurst Media LaBs (HML).
The three companies act in combination as an extension of a client’s media team, supporting them with all of their marketing, advertising and design needs.
Dedicated to the concept of Trusted Media, Hurst Group’s years of experience allows clients to realise their advertising and marketing objectives across all media and industry sectors.
Our Purpose
Hurst Group is dedicated to providing second-to-none customer service to our clients: always delivering trusted products and value for money.
Our belief is that when consumers are presented with trustworthy content in an authoritative editorial environment within long-established media brands, they are far more susceptible to taking action and engaging with advertising messaging. Hence our dedication to trusted media.
We believe that our strength is in our people: we therefore aim to provide ourselves with secure jobs working in a stimulating and equal opportunities environment.
No company can stand still and survive. We believe that innovation will ensure our long-term growth, profitability and survival.
Achievements & Milestones
Hurst Group has seen constant and sustainable growth since its inception in 2013.
HMC, the first of the Group companies, began publishing advertorial spreads in the Guardian newspaper almost immediately. By 2019, i.e. within five years, HMC was also publishing spreads with News UK, MailMetroMedia, Reach and others, and had added digital features to its portfolio as well. Two years after that, HMC published its 1,000th spread in the Guardian, and its 100th native article with MailOnline. It is no exaggeration to say that HMC is now one of the largest press advertisers in the country.
HMA was established in 2017, providing media buying services across press, digital, broadcast and out of home. It received NMA Agency Recognition in 2024, reflecting the shared values of Hurst Group and the NMA, and confirming Hurst Group as a leading player in the UK media marketplace. Recognition as a Vendor by IAB Europe swiftly followed, showing Hurst’s dedication to giving our clients the confidence to place advertising through us.
HML was established in 2022, immediately providing our clients with a source for all their production and design solutions. Our studio now delivers thousands of pages of content annually, and crafts attractive, engaging marketing collateral for everything from magazines to billboards, events to banners, branding to websites and more.
Hurst Media Agency
Hurst Media Agency – the UK’s trusted media agency
We are a full-service, direct response advertising agency, managing budgets from large to small, for clients across a wide range of industries, whether they want to place a single advertisement or create annual campaigns spanning multiple channels such as print, broadcast, outdoor and online.
Our specialist planners and buyers have longstanding buying agreements in place with every major media owner including News UK, Mail Metro Media, Guardian Media Group, Global and many more, establishing us as one of the UK’s leading media buyers.
With a proven track record of high performance and maximising budgets: Hurst Media Agency saves clients time, money and drives significant response.
Hurst Media Company
Our double-page spreads, advertorials, branded content and competitions are placed within national newspapers, magazines and influential online platforms to cost effectively target tightly-defined audiences. From art lovers to agriculture; brides-to-be to business people; fitness fans to foodies, and many more: Hurst Media’s promotional content gets brands, products and services noticed by their main markets. Hurst Media supported over 2000 clients with affordable, impactful trusted media advertising campaigns last year.
We have a trusted media partnership agreement in place with every major national newspaper, including The Times, The Sunday Times, Daily Mail, Mail Online, The Sun, The Sun Online, The i, The Guardian, The Observer, The Evening Standard, The Metro, The Telegraph, Daily Mirror, Sunday Mirror, Daily Express, Sunday Express and City AM. Hurst Media is now the single largest classified advertiser for many of these publications.
Hurst Media LaBs
At the Hurst Media LaBs design studio, we bring together a dynamic and talented group of individuals who are passionate about creating exceptional visual experiences. Whether it’s crafting a captivating brand identity, designing a user-friendly website, or creating stunning marketing materials, our team have the skills and dedication to deliver outstanding results
With years of industry experience, our experienced designers have honed their skills in various disciplines. They bring a keen eye for aesthetics, a deep understanding of user experience, and a knack for transforming concepts into visually stunning realities.
Our junior designers bring fresh perspectives and innovative ideas to all projects. They are quick learners, eager to push boundaries, and bring a youthful energy to our work.
Our editorial and marketing professionals play a crucial role in ensuring that our designs not only look great but also effectively communicate our clients’ messages. They possess a deep understanding of storytelling, content strategy, and brand positioning.
Together the team create designs that captivate audiences and leave a lasting impression.